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Shortcut to visibility!
Does this sound like a dream scenario?
New dealers and customers who particularly seek out your goods, and a steadily increasing sales?!
Pretty Portfolios exclusive newsletter for editors, journalists, bloggers and stylists is designed to strengthen your position as a
manufacturer / supplier as well as getting your products extremely valuable visibility in the media.
And I'm absolutely positive that you're aware, but; visibility in the right places, is indisputably the most powerful way to get in touch with your customers.
Is Pretty Portfolios Newsletter is for you? YES, if:
♦ you're tired of watching competitors' products occupy a continously increasing amount of shelf space.
♦ you're looking for new dealers (well, and customers too).
♦ you'd like to tie stores&dealers closer to your company and get them to prefer your products on the sale floor.
♦ you're frustrated with the difficulty in obtaining visibility in the press - of the valuable, editorial sort ofcourse. Traditional adds are easy to buy - but far less efficient.
Fortunately, you can do a lot more than you might imagine!
Editors, journalists and stylists are inundated daily with buckets of product news, press releases and other inquiries - which for the main
part - ends in the trashbin.
It is therefore extremely important that everything - from the perfect headline to the right recipient - is relevant, engaging and interesting - for the recipient and their readers.
There is NO ROOM for coincidences, they'll end up in the bin too (or 'the maybe pile', but guess where that'll end its days). You'll have to hit the editor / stylist spot on. And you'll have their attention in the 3-4 seconds it'll take to skim your paper.
It is also important that the frequency is correct - that your products arrive at the editor / stylist at the right time. So when an editorial page needs content, or a planned add wasn't sold according to plan - your product will be top-of-mind to the editor and art
director.
The Pretty Portfolio Newsletter brings you:
♦ A brief presentation of your product with content editors, journalists & stylist can actually use! Freed of (pardon me) product hogwash and sales gas and served in the perfectly, easy-to-use, delicate way.
♦ Targeted angling of the product. Pretty Portfolio finds the right angle, creating a captivating, personal and relevant text.
♦ Selection of the best pictures that will make your product more interesting and easy to use.
♦ Distribution to Pretty Portfolios extensive media network (including journalists, editors, chief editors, bloggers & stylists.
♦ Product picture hosted at Pretty Portfolios image bank, where editors and stylists retrieves usable images.
And it makes business better because:
When your product becomes visible in the right magazines, newspapers & journals, it becomes many times more enjoyable for you and your retailers - as you - and they - start receiving direct enquiries from the customers.
With Pretty Portfolios Newsmail you get:
- Much more attractive products, that are easier for both you and your retailers to sell.
- Visibility and awareness from relevant editors, stylists, journalists, bloggers and art directors.
- Extremely valuable visibility in newsletters, journals, magazines and free publications. And all studies show that editorial coverage is considered far more credible by the consumers and is therefore far more effective than expensive ads.
- Visibility at Pretty Portfolios extensive network of (the most popular & interesting) editors and stylists.
HERE'S what Pretty Portfolio's customer Johan Jensen, Chain Manager, Colorama Denmark says:
'Stina Rosenfelt Christensen has gained a lot of valuable PR coverage for Colorama in a wide variety of media - without spending any advertising budget on this. "
Price?
Your reserved space on a dedicated newsletter, sent to appropriate editors and stylists costs DKK 1995.00 + VAT
.
Written with expert knowledge of what editors and stylists wants - and what they wouldn't raise an eyebrow for.
A newsletter that'll make your product visible, both in the media and amongst your customers. And therefore potetially make a huge difference on the salesfigures.
Where do we start?
Where do we start? Start by sending Pretty Portfolio an email, requesting a reservation on the next relevant newsletter. Please send the email to info@prettyportfolio.dk
Shortly after, you'll receive a start-up form. As soon as this is returned, your space on the newsletter is reserved.
I look forward to working with you!
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